- Title SMART CATALOG PLAYER: A SMART CONTENT SALES ENABLEMENT PLATFORM
- Consortium CatalogPlayer (Camaleon Systems Group
- Funding Transferencia Cervera
- Opening / Ending April 2021 / April 2022
The general objective of this project is to conceptualize, design and develop an intelligent and automated system, based on the exploitation of heterogeneous data from various sources, using Data Science and Artificial Intelligence (Machine Learning) techniques for the development of an enabling solution for smart content sales. This solution will disruptively transform the user experience, since it will allow personalization and improvement in the presentation and sale of products, being an integral tool to manage customers, content and sales; and in turn capable of integrating into any sales system.